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In Saxon England, young men or boys would often give women of their affections small gifts that included gloves. The fact that Saint Valentine's Day is near spring and foreshadowed it could have made it more festive. In some regions, Saint Valentine began to be associated with spring since it was often the time people began to rework in their fields in preparing for the planting season. However, these events did not associate the day with love. Although the Roman and other stories associated with Saint Valentine could have connected the day with love, other later traditions may have further added to this idea. Geoffrey Chaucer, the famous early English author, wrote that the time was associated with birds beginning to pair themselves. In effect, it was a time of pairing and matches.
In 1400, Charles VI of France commissioned <i>Charter of the Court of Love </i>, which was a charter where on February 14th contests would be held related to love songs and poetry readings about love. While the story of this are not certain, what we do know is by the 15th century people did begin to wish their beloved valentine greetings. The Duke of Orléans, who was captured in battle against the English, wished his wife a sweet valentine. In England, Valentine's Day also began to be associated with gifts of sweets for children. It was during the Medieval period that young people put the names of the person they wanted on their sleeves, which has come to us in the expression of putting your heart on your sleeve. In the 15th century, cards may have begun to be created with notes of affection, although they did not become popular until much later. By 1600, Shakespear's Hamlet has Ophelia discuss her love for Hamlet on Valentine's Day.
By the 17th centuries, Valentine's day began to be popular among friends and lovers among different classes. At this point, people began to exchange tokens of affection and notes with each other expressing their feelings. Charles II of Sweden in the 18th century began to associate affection with flowers and it was possibly at this time that flowers were used with Valentine's Day. The single rose at this time may have come to symbolize romantic love.