[[File:SC3.jpg|thumbnail|300px|left|Bottecelli’s Adoration of the Magi- many of the De Medici family are actually in the picture]]
This article will discuss What were the social factors that encouraged and promoted the Renaissance in Italy in the period from 1350 to 1500. The Italian Renaissance in Italy was one of the world’s greatest period in culture and the arts and it . It produced great writers such as Machiavelli and artists such as Leonardoda Vinci. This article will discuss the The political, economic and social influences that transformation of Italy encouraged people in the Italian Renaissance to adopt a new world view, that was influenced by social developmentsfundamentally transformed Italy. The work will show that there were specific factors Specific aspects in Italian society that promoted the new values of the Renaissance, such as individualism. These social factors included ‘new rulers’, social mobility, trade and a society that was not bound by traditional values. Above all the increasing secularism of the times allowed people in Renaissance Italy to conceive of a new way of living and indeed even a new world.
